We Reviewed the Viral Chanel Cream Bronzer Alongside a $7 Alternative

In the episode (see above), Matthew revealed that he’s a loyal Chanel customer. “I have been using this for years, and I love it,” he said. “It is a little pricy—it’s $50—but people love this because it’s really creamy, and it melts into the skin beautifully.”

Matthew admitted that the product looks deceiving, adding, “It looks like it doesn’t last very long, but I have made my previous Chanel bronzer last forever. It really does last a long time and a little goes a long way.”

He continued, “I feel like cream bronzers are having a moment right now. There are so many comparable options that we can probably find a dupe for this product. But today, I chose the most affordable option I could find.”

To apply the products, Matthew used the Hourglass Foundation Brush ($47). The question is: Did the W7 Bronze Chic Universal Bronzing Balm live up to expectations? Watch the episode to find out and keep scrolling for details on both products.