5 Places to Shop for High Quality (But Reasonably Priced!) Basics — The City Girl’s Guide

Now that we’ve already established the need to invest in a higher quality wardrobe, you’re probably wondering where to start. Basics are the essential building blocks on which you create a wardrobe, and finding ones that fit well, look good, will last, and preferably cost less than your rent sometimes seems impossible. Aside from convenience, one of the best results of the e-commerce shopping boom is that brands are no longer solely beholden to the whims of boutiques and larger retailers; by selling direct-to-consumer, brands can avoid the traditional retail mark-up, passing on better prices to the buyers. Another benefit of selling direct-to-consumer is greater transparency in the production process. With that in mind, there seem to be more e-commerce brands creating high-quality basics and selling to consumers for half the price.

As a young 20-something in the workforce, finding high quality basics is a crucial step towards dressing like an adult. Basics are great transitional pieces from work, to play, to lounging, and you should be able to wear them for years to come. But usually, high quality basics run towards the more contemporary price point (think Vince, Rag & Bone, Theory, etc.), and waiting for the huge sales isn’t always a viable strategy. But thankfully, more brands in a mid-range price point are popping up, offering investment-worthy pieces from $50-$200. Here are the best brands right now to shop for basics!

1. Everlane : For Affordable, Cool Pieces with a Conscience