An Introduction to Calvin Klein Watches
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About Calvin Klein Watches
When Calvin Klein opened a coat shop in New York City in 1968, nobody could have guessed the impact that his distinctive style would eventually have on the world. From wearable yet stylish apparel to advertising campaigns that changed the face of fashion, Calvin Klein has always been synonymous with innovation and excitement. CK watches are no exception to that rule; in fact, they generally epitomise all of Calvin Klein’s most treasured characteristics.
cK Watch: A New Direction for Watches
In 1997, Calvin Klein teamed up with the world-class watch designer Swatch to form cK Watch. For the very first time, watches were transformed into true fashion accessories. People are more likely to buy a Calvin Klein watch to enhance any ensemble, rather than to keep track of the time. Since their focus has always been on fashion, Calvin Klein watches are veritable eye candy and accentuate any outfit or look with aplomb.
Cutting-Edge Materials Increase Allure
Every CK watch is crafted out of top-of-the-line materials – and it shows. Stainless steel and gold-tone components feature heavily in the Calvin Klein watch collection, lending a dazzling yet understated amount of glitter and glamour to each piece. In many cases, precious stones are used to transform these watches into bona fide pieces of jewellery, creating the ultimate accessory for fashion-forward people.
An Emphasis on Individuality
Conventional designs aren’t characteristics that you’ll find in Calvin Klein watches. Each piece is carefully executed to create a unique, alluring aesthetic. A broad enough array of pieces is available that it’s possible to select a look that will set you apart as an individual. Blending in with the crowd isn’t going to happen when you slip on a cK watch – but appreciative glances and plenty of compliments definitely will.
Impeccable Attention to Detail
The dials, bezels, clasps and casings of every Calvin Klein watches are imparted with a level of detail and intricacy that is largely overlooked in other watch collections. These pieces look just as magnificent up close as they do from afar. An investment in a Calvin Klein watch is an investment in something that has been lovingly crafted.
Minimalism at its Best
Despite the eye-grabbing nature of Calvin Klein watches, they are anything but ostentatious. Sophistication and class are touchstones of the cK Watch line; clean, simple designs are par for the course. The vast majority of these watches are wonderfully minimalistic, drawing you in with their apparent simplicity. Don’t be deceived, though – there’s a lot more to these elegant watches than initially meets the eye.
Get the Look You Crave with Calvin Klein Watches
Calvin Klein watches are available in a dizzying array of styles, colours and designs. Watches with clasps, push-button clasps, buckles and other configurations are all available. Calvin Klein watches quickly become favourite accessories of those who are lucky enough to buy them, and a lot of that has to do with their broad range of looks. The bottom line is, spoiling yourself with a Calvin Klein watch is a great idea.
A History of Calvin Klein
The story of Calvin Klein is truly captivating, and it’s one of many examples of a person starting with absolutely nothing and building up an impressive empire through hard work, dedication and raw talent. Calvin Klein knew, at a very early age, that he wanted to be a fashion designer. He grew up in the Bronx, a New York City borough, and attended the Fashion Institute of Technology; he graduated in 1963. The ambitious Klein quickly decided to launch his own fashion company. A childhood friend, Barry Schwartz, loaned him $10,000 to get things off the ground.
Fortune struck soon thereafter when a lucky coincidence helped give Calvin Klein his first break. A top executive from Bonwit Teller, a hugely popular department store at the time, accidentally stumbled into Klein’s showroom one afternoon. Instead of making a quick exit, the executive took a closer look. He was instantly impressed with what he saw and invited Klein to pay a visit to show his designs. That visit resulted in a $50,000 order from Bonwit Teller. In turn, Klein’s designs were showcased in the store’s Fifth Avenue storefront and shown in full-page ads in the New York Times.
Needless to say, this amazing exposure worked wonders for Calvin Klein’s fortunes. Suddenly, his one-man operation was transformed into an overnight sensation. Within its first year, the company – which focused on women’s fashion – made a jaw-dropped $1 million in sales. By 1971, Calvin Klein was making more than $5 million in sales. This upward trend continued unabated. In 1976, Calvin Klein raked in $40 million; in 1977, the clothier earned an incredible $90 million in sales. Calvin Klein was officially on the map in a big way.
Calvin Klein started producing men’s clothes in 1978; the company also unveiled its first fragrances that same year. The following year, Calvin Klein’s jeans gained the brand even more exposure, especially due to the titillating ads that were used to promote them. The 1980s were, arguably, the heyday of Calvin Klein. This is the decade when the brand’s first watches came out, too, and it’s when the enduring fragrance called Obsession was first released. It seemed as if Calvin Klein couldn’t be stopped; whether you were looking for a stylish pair of jeans or a sleek, sexy watch, Calvin Klein was the label of choice.
The nineties weren’t particularly favourable for Calvin Klein; the company struggled during the early part of that decade with slumping sales and uninspired pieces. Fortunately, things turned around near the end of the ’90s and Calvin Klein enjoyed a resurgence in popularity. Since 2000, Calvin Klein has enjoyed a steady level of popularity; Calvin Klein watches are among their most popular items. To this very day, Calvin Klein watches display the ingenuity, top-notch craftsmanship and elegant look that has made the brand such a success since its inception. Without a doubt, people around the world can expect to see more great things from Calvin Klein in the future.
CALVIN KLEIN Highlights:
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Swiss-made quality
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High specification fashion watches