Balenciaga partners with National Children’s Alliance after its ad controversy: Kering’s luxury brand apologised for its bondage teddy bears and announces NGO support ahead of Paris Fashion Week | Sou

Balenciaga’s controversial teddy bear campaign sparked criticism and uproar.  Photo: Instagram

Balenciaga’s controversial teddy bear campaign sparked criticism and uproar. Photo: Instagram

Luxury brands

Luxury

Balenciaga partners with National Children’s Alliance after its ad controversy: Kering’s luxury brand apologised for its bondage teddy bears and announces NGO support ahead of Paris Fashion Week

  • Balenciaga announced its new partnership with National Children’s Alliance via Instagram in February, following the uproar surrounding its controversial ad campaign in December
  • The Kering label said it would help train nearly 2,000 professionals specialised in child abuse and offer mental health support, after artistic director Demna apologised back in December

Luxury brands

Why you can trust SCMP

Link Copied

Balenciaga’s controversial teddy bear campaign sparked criticism and uproar.  Photo: Instagram

Balenciaga’s controversial teddy bear campaign sparked criticism and uproar. Photo: Instagram

READ FULL ARTICLE