Exclusive: Why Chanel resists selling online, and why menswear isn’t on its agenda: president of fashion at luxury house explains | South China Morning Post
The Chanel cruise 2020 show in Paris in May. It will be restaged in Hong Kong in November, Chanel president of fashion Bruno Pavlovsky tells the Post. Photo: Olivier Saillant/Chanel
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Why Chanel resists selling online, and why menswear isn’t on its agenda: president of fashion at luxury house explains
- ‘I’m not sure e-commerce is the way to connect with young,’ says Bruno Pavlovsky, who explains Chanel’s opposition to second-hand marketplaces amid war on fakes
- He reaffirms brand’s commitment to Hong Kong and reveals Chanel will show its 2020 cruise collection at city’s Kai Tak Cruise Terminal in November
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The Chanel cruise 2020 show in Paris in May. It will be restaged in Hong Kong in November, Chanel president of fashion Bruno Pavlovsky tells the Post. Photo: Olivier Saillant/Chanel
