Kanye West and adidas Vs. Air Jordans
Yeezy vs. Jordan
At the top of the sneaker game, two iconic brands are facing off: Kanye West’s Yeezy line with adidas and Nike’s Air Jordans. In many ways, it’s a David and Goliath story, as the greatest current rapper challenges the shoe made for the greatest basketball player of all time, Michael Jordan.
Kanye seems certain he can overtake the Jordan brand. He’s certainly saying as much with the lyrics to “Facts,” on which he claims that he’s “jumped over the Jumpman,” and that “if Nike ain’t had Drizzy man they would have nothing.”
But when it comes down to it, does Kanye have a chance at overtaking the most popular sneaker brand of all time? We wanted to find out, so we took a look at the numbers to answer the question…