Korean celebs who are ambassadors of designer brands

BTS’ Jungkook

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Jungkook takes centre stage as Calvin Klein’s newest global brand ambassador — sending fans into a frenzy. The new campaign, shot by Park Jong Ha, which is all over social media, sees the South Korean singer modelling an oversized denim jacket and ‘90s straight denim jeans from the 2023 collection.

Commenting on his new role, Jungkook said “I have been a fan of Calvin Klein for a long time, and I’m thrilled to be their newest global ambassador. This partnership is very special, as Calvin Klein’s heritage and brand values resonate with me. My music is how I communicate with my fans around the world, and I see this partnership as an opportunity to connect with them in a new way. I’m incredibly excited for people to see a new side of me in this first campaign for the brand.”

The members of BTS continue to take the fashion scene by storm — fronting multiple global campaigns and landing various ambassadorships with powerhouses. To read more about the latest Korean celebs who are ambassadors of designer brands, tap our #LinkInBio.