The annual report on the most valuable and strongest luxury & premium brands | Brand Value Ranking League Table | Brandirectory
1
1
Porsche
Germany
$33,713M
$34,326M
AAA
AAA-
2
3
Louis Vuitton
France
$23,426M
$14,858M
AAA
AAA-
3
2
GUCCI
Italy
$18,110M
$15,599M
AAA
AAA
4
4
Chanel
France
$15,260M
$13,240M
AAA-
AA+
5
6
Hermès
France
$13,499M
$11,656M
AAA-
AAA
6
5
Cartier
France
$12,419M
$12,087M
AA+
AAA-
7
9
Dior
France
$9,027M
$7,826M
AAA
AA+
8
8
Rolex
Switzerland
$8,350M
$7,938M
AAA
AAA+
9
7
Ferrari
Italy
$8,047M
$9,243M
AAA+
AAA+
10
11
Estée Lauder
United States
$7,926M
$5,687M
AAA
AAA
11
12
Tiffany & Co.
United States
🔒
🔒
🔒
🔒
12
10
Guerlain
France
🔒
🔒
🔒
🔒
13
13
COACH
United States
🔒
🔒
🔒
🔒
14
16
Burberry
United Kingdom
🔒
🔒
🔒
🔒
15
15
Lancôme
France
🔒
🔒
🔒
🔒
16
17
Ray-Ban
Italy
🔒
🔒
🔒
🔒
17
14
Omega
Switzerland
🔒
🔒
🔒
🔒
18
21
Moncler
Italy
🔒
🔒
🔒
🔒
19
22
Yves Saint Laurent
France
🔒
🔒
🔒
🔒
20
18
Prada
Italy
🔒
🔒
🔒
🔒
21
19
Bulgari
Italy
🔒
🔒
🔒
🔒
22
20
Clarins
France
🔒
🔒
🔒
🔒
23
25
Bentley
United Kingdom
🔒
🔒
🔒
🔒
24
31
TAG Heuer
Switzerland
🔒
🔒
🔒
🔒
25
23
SK-II
Japan
🔒
🔒
🔒
🔒
26
26
Armani
Italy
🔒
🔒
🔒
🔒
27
27
Givenchy
France
🔒
🔒
🔒
🔒
28
null
Lao Feng Xiang
China
🔒
🔒
🔒
🔒
29
34
Celine
France
🔒
🔒
🔒
🔒
30
28
Lamborghini
Italy
🔒
🔒
🔒
🔒
31
29
Shangri-La
China
🔒
🔒
🔒
🔒
32
36
Bottega Veneta
Italy
🔒
🔒
🔒
🔒
33
41
Van Cleef & Arpels
France
🔒
🔒
🔒
🔒
34
33
Loewe
Spain
🔒
🔒
🔒
🔒
35
45
Jaeger-LeCoultre
Switzerland
🔒
🔒
🔒
🔒
36
32
Valentino
Italy
🔒
🔒
🔒
🔒
37
35
InterContinental
United Kingdom
🔒
🔒
🔒
🔒
38
30
Rolls- Royce (Automobiles)
United Kingdom
🔒
🔒
🔒
🔒
39
37
Sulwhasoo
South Korea
🔒
🔒
🔒
🔒
40
46
Dolce & Gabbana
Italy
🔒
🔒
🔒
🔒
41
24
McLaren
United Kingdom
🔒
🔒
🔒
🔒
42
39
Shiseido
Japan
🔒
🔒
🔒
🔒
43
40
Cle de Peau Beaute
Japan
🔒
🔒
🔒
🔒
44
null
Tom Ford
United States
🔒
🔒
🔒
🔒
45
43
Maserati
Italy
🔒
🔒
🔒
🔒
46
42
Salvatore Ferragamo
Italy
🔒
🔒
🔒
🔒
47
38
Aston Martin
United Kingdom
🔒
🔒
🔒
🔒
48
null
The Ritz-Carlton
United States
🔒
🔒
🔒
🔒
49
null
Fendi
Italy
🔒
🔒
🔒
🔒
50
44
Tissot
Switzerland
🔒
🔒
🔒
🔒