Anti-Acne Serum Market Size, Share & Price | Research Report – 2026

The anti-acne serum market size was valued at $810.20 million in 2018, and is expected to reach $1.5 billion by 2026, registering a CAGR of 7.90% from 2019 to 2026.  

The global cosmetic market is estimated to reach $429.8 billion by 2022, registering a CAGR of 4.3%. The rise concerns over appearance, increase in disposable income, and surge in demand for different types of natural cosmetic products have been some of the key influential factors that drive the growth of the global anti-acne market in terms of value sales. Skincare segment accounted for a higher value share in the global cosmetic market in 2018. This is attributed to rise in awareness about the benefits associated with the usage of skincare products among the target customers. 

Anti-acne Serum is a skincare product, which contains higher concentration of active chemical substances and natural ingredients that help prevent skin breakouts, clears excess sebum, dirt, and impurities within the pores to create a healthy, clear complexion. Anti-acne serum witnesses increased adoption among customers who suffer from skin abnormalities such as acne and blemishes in a shorter period of time. Hence, all these factors help drive the overall growth of the anti-acne serum market size.

In the recent years, consumers have been very conscious about their looks and appearance which has eventually triggered demand for different types of cosmetic products. Increase in celebrity influence, persistent self-consciousness about facial appearance, societal influence to look good, are some the key factors that boost the demand for cosmetic skincare products. Furthermore, rise in need to maintain looks and facial appearance among beauty-conscious customers serves as a key factor for the adoption and usage of anti-acne serum market demand.

In the present scenario, cosmetics have become an indispensable feature of modern lifestyle. Moreover, increase in consciousness about external beauty among customers has been one of the key influential factors that drive global anti-acne serum market growth, in terms of value sales. Along with the women population, in the recent past, even men population have been conscious about their looks and have started using different types of skincare products. Rise in number of beauty conscious male customers help drive the growth of the market during the anti-acne serum market forecast. 

There has been an increase in number of users in various social media sites with the rise in internet penetration. Taking this into consideration, most of the key players in the Anti-acne serum market strategize on promoting their products and services on these social media platforms. Social media marketing is one of the major strategies adopted by various companies and industries on imparting awareness about their product offerings among target customers on social media channels. Thus, through social media marketing strategy, global Anti-acne serum market sights critical opportunity in gaining higher level of traction.

The global anti-acne serum market analysis is segmented into gender, distribution channel, and region. By gender, the market is classified into male and female. On the basis of distribution channel, it is categorized into online and offline. Region wise, it is analyzed across North America (U.S., Canada, and Mexico), Europe (Germany, Spain, UK, Italy, France, and rest of Europe), Asia-Pacific (China, India, Japan, Australia, South Korea, and rest of Asia-Pacific), and LAMEA (Brazil, South Africa, Saudi Arabia, UAE, and rest of LAMEA).

By gender, the female segments accounted to higher anti-acne serum market share in 2018, as majority of women population are beauty-conscious. In addition, women take extra efforts to improve their appearance by purchasing skincare products such as anti-acne serum. Furthermore, women are more prone to acne-related problems, as hormonal changes during menstrual cycle or pregnancy often cause acne. Hence, to counter such skin abnormalities, women rely on product such anti-acne serum in their day-to-day life, which significantly contributes toward the growth of the global market.

Anti-Acne Serum Market

By Gender

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Female serum segment would exhibit the highest CAGR of 7.90% during 2019-2026.

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By distribution channel, offline channel accounted for higher value anti-acne serum market share year 2018. Some of the key brick-and-mortar stores such as hypermarket/supermarket, specialty stores, and franchisee store are considered in the offline store segment. These stores act as one-stop solution, in which a variety of skincare products are displayed under a single roof, promoting both branded and private-labelled segments. Moreover, these kind of stores initiate several promotional and marketing events such as customer loyalty programs, discounts, seasonal offers, and others to generate higher revenue sales, thereby boosting the growth of the global anti-acme serum market.

Anti-Acne Serum Market

By Distribution Channel

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Online segment would exhibit the highest CAGR of 8.00% during 2019-2026.

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Region wise, Europe was considered to be the dominant region for anti-acne serum industry in terms of value sales in 2018. This is attributed to rise in number of beauty-conscious customers and increase in disposable income of target customers in the region. Facial aesthetics have a significant impact on social behavior; thus, majority of the Europeans have been buying different types of skincare products to improve their appearance, which, in turn, is anticipated to augment the growth of the anti-acne serum market. Moreover, varying climatic conditions in Europe coupled with some of the health issues faced by women such as irregular menstrual cycles and sensitive skin conditions are some of the key reasons why women are more prone to blemishes. Viola, Nifeishi, Bioniva, and PurOrganica are some of the key brands operating in the Europe anti-acne serum market.

Anti-Acne Serum Market

By Region

2026

Europe 

North America

Asia-Pacific

LAMEA

North America would exhibit the highest CAGR of 9.10% during 2019-2026.

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Key players profiled in the global anti-acne serum industry include Murad Europe Ltd., PCA Skin, GM Collin, Ulta Beauty, Inc. (Mario Badescu), iS Clinical, Clinique Laboratories LLC, Dermstore LLC, Glossier, Inc., Sunday Riley, and Estée Lauder.

Key Benefits for Stakeholders:

• The report provides an extensive analysis of the current and emerging anti-acne serum market trends and opportunities.
• A comprehensive analysis of the factors that drive and restrict the growth of the global anti-acne serum market is provided.
• An extensive anti-acne serum market analysis is conducted by following key product positioning and monitoring the top competitors within the market framework.
• The report provides an extensive qualitative insights on the potential segments or regions exhibiting favorable growth.

 Anti-Acne Serum Market Report Highlights

Aspects Details By GENDER

• MALE
• FEMALE

By DISTRIBUTION CHANNEL

• ONLINE
• OFFLINE

By Region

• NORTH AMERICA  (US, CANADA, MEXICO)
• EUROPE  (GERMANY, UK, FRANCE, ITALY, SPAIN, REST OF EUROPE)
• ASIA-PACIFIC  (CHINA, INDIA, JAPAN, AUSTRALIA, NEW ZEALAND, REST OF ASIA-PACIFIC)
• LAMEA  (LATIN AMERICA, MIDDLE EAST, AFRICA)

Key Market Players Murad Europe Ltd, THE ESTÉE LAUDER COMPANIES INC, Living Energy Systems Ltd, Derma E, Clinique Laboratories LLC, Mario Badescu Skin Care Inc, Science of Skincare LLC (iS Clinical), Forest Essentials, SkinCeuticals, Sunday Riley