Shopee Launches The First Regional Adidas Super Brand Day In The Philippines | Love, Teacher Angel
Shopee collaborates with adidas to launch “Ready for Sport,” its first regional Super Brand Day (SBD) in the Philippines and across five other markets.
Through this collaboration, adidas aims to reinvent the online sports shopping experience to reach and engage more mobile-first shoppers. This effort is part of its growth strategy for e-commerce in the region.
More people are working out and shopping from home in this new normal, which has led to a boom in demand for athleisure products and sports gear. The adidas Super Brand Day serves to excite users with a fun and interactive shopping experience on Shopee. For instance, users can participate in sports challenges led by KOLs and celebrities to win prizes and access fitness-related content. As live stream shopping continues to gain prominence among shoppers, adidas will host a free workout session on Shopee Live, where users can score discount vouchers and purchase exclusive adidas products.
Shopee and adidas Super Brand Day Highlights
Starting
November 26, Shopee users will get to access three days of special features on
Shopee Live, take part in games and activities, and enjoy promotions on the
official adidas store. Users can look forward to:
- Exclusive adidas originals on Shopee: The
adidas Originals Flower Pack for women and Patch Work Pack for men will be
available exclusively on the adidas official store on Shopee.
2. adidas ORIGINALS Superstar Shoes Men White Sneakers
3. adidas ORIGINALS Superstar Shoes Women White Sneakers
- Special Promos: Shoppers can also enjoy up to 50% off and a “Buy 3, get an additional 55% off” promo. On November 27-28, users can look forward to discount vouchers up to 15% off.
- adidas ‘ReadyforSport’ LIVE workout on Shopee Live: Viewers can join a 20-30 minute workout session led by a qualified instructor. They can enjoy vouchers unlocked at the end of the session as a reward for completing the workout. Shopee Live viewers can also win exclusive adidas originals. All featured adidas products will be available for purchase on their official store on Shopee Mall.
- Special adidas edition of Shopee Catch: Users
can earn points by playing the in-app game, where they will have to catch
adidas merchandise using an adidas sports bag while avoiding bombs. Users can
exchange points for Shopee coins and adidas discount vouchers. In addition,
players can also win discount vouchers of up to 30% off.
Check out the official Shopee store of adidas at https://shopee.ph/adidasph. Download the Shopee app for free on the App Store or Google Play Store.
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